Global Film Competition helps to ‘raise a glass’ to dads this father's day

Some of the world’s most famous whisky makers, including Johnnie Walker, Bushmills Irish Whiskey, J&B and Talisker, have harnessed the creative talents of up-and-coming independent film makers around the globe to help inspire people to ‘raise a glass’ to their dads this Father’s Day.

As part of their ‘Raise a glass to your dad’ campaign, the whisky makers partnered with MOFILM, a global network of some 45,000 film makers, to seek short films that pay tribute to fathers.

Shopper statistics¹ show that, traditionally, consumers spend more on Mother’s Day than Father’s Day and the ‘Raise a glass to your dad’ campaign aims to redress the balance, urging sons and daughters to pay tribute to the ‘man behind their dad’.

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Event: Irish whiskey at ISES UK

Ice Sculpture by IceBox LondonSo, last night I was out at the summer party for the International Special Event Society UK Chapter (ISES) on the HMS President.  If you thought you knew how to throw a party, wait until you meet these guys!

Imagine having all the people who make Glastonbury or any major event happen, from the stage designer/building crews, catering to band management. They all put a little bit of something toward the party and that was last night! Also, Visit Ireland was there to support the Riverdance themed evening and the team at Cooley distillery had helped me out with some great drams.

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